Dating Pro Digest: Twitter’s Valentine’s Day Campaign; Tech Giants Face Fresh Scrutiny; Most Indian Millennials Believe In Monogamy

Feb 13, 2020
3 minutes to read

 

Marhaba, my friends

Dating industry news digest for today:

  • Twitter’s newest out-of-home campaign looks at love as Valentine’s Day nears
  • Tech giants are facing fresh scrutiny over them stifling competition
  • Most Indian millennials believe in monogamy and want to ‘fall in love’ with one true partner

 

“He that can have patience can have what he will.” ―Benjamin Franklin

 

Twitter’s newest out-of-home campaign looks at love as Valentine’s Day nears

To celebrate upcoming Valentine’s Day, Twitter placed billboards across San Francisco, New York City, and Seattle. These billboards feature people’s love-related tweets.

Twitter’s newest ad campaign “Love Twitter” aims to share all types of romantic emotions and experiences that people shared on Twitter.

“Twitter is launching these billboards to celebrate the honest and authentic conversations about love that take place on the platform during Valentine’s Day – and all year long,” said a representative from the social media company.

View full report here

 

 

Tech giants are facing fresh scrutiny over them stifling competition

Critics of Amazon, Facebook, Microsoft, and Google accuse the tech giants of strangling competitors by buying them out.

As examples, they cited the fact of Facebook’s acquisition of WhatsApp, Apple’s purchase of Beats in 2014, and Amazon’s 2010 takeover of Diapers.com.

The Federal Trade Commission (FTC) took an initiative to look into this matter by going through companies’ transaction records over the past decade.

FTC chairman, Joseph Simons, said: “If during this study, we see that there are transactions that were problematic, it is conceivable we could go back and initiate enforcement actions to deal with those transactions.”

View full report here

 

 

Most Indian millennials believe in monogamy and want to ‘fall in love’ with one true partner

Latest OkCupid’s survey showed that most Indian millennials believe in love being their primary motivation in life.

Moreover, the survey unexpectedly showed that Indian men are more romantic than women:

  • “35% of men love the concept of falling in love and really want it to happen to them compared to only 25% of women”
  • “67% of men want to explore their options and multiple relationships before they commit to THE ONE! While 82% of women want to explore first. “
  • “77% of men think that they are the most romantic person they know compared to 65% of women on the app.”

View full report here

 

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Main Photo by Priscilla Du Preez on Unsplash

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