About Dating Pro Team

our mission

1. To help people meet and fall in love

our mission

2. To create the best solution for online dating business

🍀 Transparency and unitary standards

Modern digital technologies help us notice when something goes wrong. But what is right and what is not? For this, we have standards - and those aren't some abstruse schemes and formulas, but simple and easy-to-follow rules. We have hundreds of them, literally about everything. That is how we do everything well.

But anyone can write a hundred rules, but this alone does not make it work.
It takes strength to respect the standards. For us, this strength is our transparency. We make everything so clear that it's impossible to deviate from the standards.

But how exactly does it work?

1. Mystery shoppers.
2. Ratings from customers and colleagues.
3. Days with clients - every month our leaders personally work on the front lines to help clients, to better understand customers and to assist their colleagues.

It's the transparency that makes us keep our promises, follow the standards, and work strictly within the law.
But for us, transparency is not just a fad. This is our conviction, philosophy and value that we want to bring to the world.

Our processes:

Mission. Love for customers
OKR and Performance reviews.
Our Vision - what we want our product, strategy, goals, and metrics to be.
Traction map with channels, procedure
Scrum teams working on releases following Agile principles.
User interviews and Jobs-to-be-done frameworks - what the client wants. A/B testing.
Product analytics to find new growth points.
Job stories, Goals, Tasks.
Feedback from customers.

#OurValues

Initiative and perseverance Unity and family traditions Honesty and transparency Professionalism and respect Active participation in social life Healthy lifestyle EXCEEDING CUSTOMER EXPECTATIONS

Our history

2008 - Launched first dating site
2010 - First 'Best Dating Software Finalist' award
2015 - First 'Best Dating Software Provider' award
2017 - First 'Best Product Design' award
2020 - First 'Best New Technology' award

Team

Anna

Expert

MarSU, B.A.

Annually helps more than 20 new clients launch their niche dating services annually and has 80 projects supported.

94% 🙂 Work quality evaluation by customers

Rina

Customer success manager

MarSU, M.A.

Has 15 new projects launched per year and 60 on support with NPS 77% 🤗

Mentors other customer success managers how to work better with clients.

Alexander

Lead management expert

MOSU, B.A.

The king of thorough campaigns optimization and end-to-end analytics. Easily sees eye to eye with any ad platform support teams.

Localization of advertising companies in different countries according to the specifics of advertising platforms.

Alex

Product owner

MarSU, B.A.

Sets up clients strategic sessions, compiles annual budget.

Oversees Dating Pro's product, design and research. Runs 4 growth projects.
Engaged into clients' strategy meetings

Nikita

Lead developer

Nikita leads Dating Pro's engineering team. He's in charge of architecture, quality and the team.

Sergey

CTO

Sergey runs Dating Pro's engineering infrastructure, and keeps Dating Pro available, secure, and performant.

Yanar

CEO & Co-founder

Yanar runs Dating Pro. Previously, he founded PilotGroup.net, a software development company.

Contact us to join the partner program to use our expertise in online dating and scale your project. Our program is a great way to get a trusted companion and adviser with 15+ years of experience in online dating. We have a ready-made platform, skills in the dating niche, and the ability to develop products and teams fast and efficiently. We work with SMART goals, Scrum sprints, hypotheses, A/B tests, User Research, and other instruments.

You have experience in launching online projects to the profitability stage or raising seed round, a new niche or service that needs to grow fast to gain the upper hand in the market