Dating Pro Digest: Tinder Uni For UK Students; The Meet Group’s $500M Sale; New Study Says Swipe Dating Apps Cause Poor Mental Health
Dobar dan, my friends
Dating industry news digest for today:
- Tinder is launching a mode where you can only match with other students
- How CEO Geoff Cook set the Meet Group up for its $500M sale
- New study links swipe-based dating apps to poor mental health
Tinder is launching a mode where you can only match with other students
Tinder’s new feature allows university students from the UK only to match with other students in their nearby area.
The new mode, called ‘Tinder Uni‘, requires students to verify their ac.uk email address first to view other nearby students.
A spokesperson for the app said: “Tinder was first introduced on a college campus in 2012 and since then we are still very close to our core members, with more than half of our members aged between 18 to 25 years old.”
How CEO Geoff Cook set the Meet Group up for its $500M sale
The Meet Group’s CEO said that the $500M deal came mostly due to its pivot toward livestreaming.
Geoff Cook told that he saw Asian dating apps successfully using livestreaming and decided to do the same thing in Western countries.
As part of the all-cash deal announced Thursday, ProSiebenSat.1’s e-commerce arm NuCom, which owns eharmony, is slated to merge with the Meet Group.
New study links swipe-based dating apps to poor mental health
Two Australian universities, Western Sydney University and the University of Sydney, announced that people who use swipe-based dating apps are twice as likely to have mental health problems than non-users.
Out of 430 participants, 20% of swipe-based users reported psychological distress and 19% reported depressive symptoms. While non-swipe-based users group has 8% of psychologically distressed and 9% depressed people.
Sabrina Pit, one of the lead researchers, said: “We found an increased frequency of use and longer duration of use were both associated with greater psychological distress and depression.
“People who were currently using dating apps for a year or more were three and half times likely to be distressed and four times more likely to report probable depression.”
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