How to start without initial members for dating and not lose the first customers

Dec 8, 2020
4 minutes to read
 

Launching a dating site without members

Launching a dating site or app without any members can be a challenge, as the value of the service depends heavily on having an active and engaged user base.

Some dating website owners choose to purchase a ready database of members to populate the site before they launch. We will add profiles to your site for no extra fee. The cost of installation is already included in the final cost.

If that is not an option for you, we have come up with a list of alternatives. Apply a few of the right ones to you.

 

1. Launch in beta

Not only will it make people more tolerant of a smallish amount of singles on the site. You will also be able to act on the feedback that you receive and start improving your service immediately.

2. Join the Dating Pro Network

Dating Pro Network is a community of independent dating website owners who agree to exchange their site members without giving away contact details. The site users will be able to chat with one another across all partner websites.

The number of users will depend on certain filters that are available in our Network. For now, it counts around 100000 users.

3. Get ready member profiles for your dating service

Don’t have any members yet? Populate your site with the ready profiles before you grow big. The profiles come from the following countries and regions: Asia, Europe, Americas; Australia, Austria, Belgium, Canada, France, Italy, Germany, Netherlands, New Zealand, Russia, Spain, Switzerland, Ukraine, United Kingdom, United States, and others.

4. Chat Operator — Prevent users from leaving at the start of your business

Typically, a dating platform loses customers for two reasons:Typically, a dating platform loses customers for two reasons:

  1. When you open your dating service, you don’t have an established base of “live” users. Therefore, you have no one to like, socialize with and meet your first customers.
  2. Most of your subscribers fill out their profile less than 25% of the time. Such profiles don’t generate enough likes and posts unless the user is a photo model. And, without getting likes and messages, such users leave, not wanting to meet online again in the future.

Chat operators:

  1. They keep your customers from leaving your platform. Because they get replies and likes from seemingly real people.
  2. They chat using fake profiles. They are indistinguishable from other real users.
  3. They educate and help real subscribers fill out their profile fields.
  4. They encourage visitors to purchase services and premium packages on your website and apps

Chat Operators software is included in some Dating Pro packages.

How to identify the profile of a real existing person and a chat operator with a fake profile

Many many and very many famous dating services use not actual profiles and chat operators for various reasons. Characteristics of a real person’s profile

  1. Filled in information about yourself much more than the standard minimum. Free text about yourself is a good sign.
  2. Photos of average to good quality. Very well, if the background photo visible places from the declared geo-location.

High probability that the profile is answered by a chat operator if

  1. Profile looks average or very impressive.
  2. The interlocutor is unusually immediately very communicative. Writes often and a lot.
  3. Leads any topics. On offers to meet evades translating into a joke or other topics.

Find people to date. Which profiles your customers will return to again and again

A good tactic would be to A good tactic would be to

  1. start with a quality base of profiles with chat operators
  2. gradually replacing the profiles by disabling them so that real users switch to chatting with real users.
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