#2.1 Dating Sales in web browser
#2.2 Dating Sales in mobile apps
#2.3 Dating Sales in new channels
#2.3 Dating Sales in VR apps
#3 Human behaviour
#3 Matchmaking
#3.1 Find people to date
#3.2 Customize: UI
#3.2. Customize: Dating Pro Updates
#3.2. Inspiration. Investments. Partner Hub.
#3.2.1 Cases & Stories of Awesome
#3.3 Bring in customers. Market
#3.4 Find dates. Conversion into new registrations
#3.5 More matches. Conversion into paying members
#3.6 First messages. Customer engagement and retention
#3.7 Communications. Online and offline. Upselling and cross-selling
#4.1.1 Ideas
#4.2 Analytics. Trends.
#4.2 Cost savings COGS
#4.2 How-to guides
How much does it cost to start a dating website: what it really costs to develop and support a dating platform in 2025 (web, mobile apps, vr, chatbots, ai) – PG Dating Pro
How to launch a profitable dating site and app business with minimum investment and maximum return
Introduction: Navigating the Dating Software [...]
May 14, 2025
2025 Guide: How to Choose a Dating Niche for Your Startup Project
Curious about the different types of dating niches and how to approach dating within them? Wondering which online dating niches [...]
May 14, 2025
Dating payment gateway systems guide 2025: Choosing the best for your dating platform – PG Dating Pro
Choosing the right payment system and obtaining a dating merchant account is crucial for your dating platform’s success. Specialized payment [...]
Dec 30, 2024
Dating business funding guide: How to secure investment for your dating platform in 2025
This guide helps dating project founders understand funding opportunities and choose the optimal development path. We'll examine all available options, [...]
Dec 29, 2024
Publication date:
Matching Algorithms Implementation: From Simple Filters to Machine Learning
In the world of online dating, an unspoken rule exists: if users don't find someone interesting within the first 48 [...]
Dec 10, 2025
How to Run Usability Testing for Your Dating App Prototype: Methods, Test Users, and Result Analysis
Usability testing for a dating app is not about making the buttons prettier. It is about giving real people who [...]
Dec 4, 2025
Grindr’s $3.46B deal collapses | Japan bets on voice-first dating | Dog lovers get their own app
Hinge discovers Gen Z wants deep talks but won't start them
Hinge just surveyed 30,000+ users for its 2025 Gen Z [...]
Nov 30, 2025
AI in Dating: From Chatbots to Hyper-Personalized Matches
Why AI Is Changing The Rules Of Online Dating
Imagine opening a dating app not just to scroll through faces, but [...]
Nov 26, 2025
Key Metrics for your dating startup: From CAC to LTV and Retention
Building a dating platform means working at the intersection of emotion and data. Users come for connection, attention, and the [...]
Nov 21, 2025
Swipe, Like, or Voice Message: How to Choose the Right Dating App Interaction Mechanic
In the world of dating apps, it often begins with a thumb. A swipe to the right — and suddenly, [...]
Nov 13, 2025
Digest: 33% swipe for jobs | Match revenue dips 4% | AI matchmaking hits $160
AI chatfishing poses modern Turing test for daters
Researchers warn AI-powered impersonators now pass as real humans in dating apps, creating [...]
Nov 12, 2025
Love Under Lock and Key: How Modern Dating Apps Protect User Privacy in 2025
“We met online” used to sound like the beginning of a love story.
Now it’s also the start of a data [...]
Nov 5, 2025
Be the first to know about news in the dating industry!
Several times a week, you'll learn about our latest features and hottest news
Digest: Grindr exits Wall Street | 4 swipes per day — or AI bots flood your matches | China’s 297M singles eye IPO gold rush
Grindr draws $3.46B buyout bid — shareholders ghost the stock exchange
Grindr shareholders pitched a $3.46 billion offer to pull the [...]
Oct 29, 2025
Case Study: How a Chat Redesign Boosted Retention by 25% in a Niche Dating App
It all started with a worrying chart.
Retention was flatlining. Users would sign up, swipe through a few profiles, maybe say [...]
Oct 29, 2025
Niche Dating Apps: Why They’re Booming and How to Claim Your Space
The age of “one app fits all” is fading. People are no longer excited by endless swipes, meaningless small talk, [...]
Oct 22, 2025
Digest: Grindr’s $3B buyout + 75% of apps flunk security tests
MARKET & FINANCE
Grindr's $3B buyout talks as stock wobbles 20% Majority shareholders Raymond Zage and James Lu raised $1B in preliminary [...]
Oct 17, 2025
Publication date: